From its inception more than 75 years ago, UB has been an important part of the city’s center—spurring economic activity, establishing local connections that have thrived across generations and encouraging thousands of people to see Baltimore as a place of opportunity and possibility. UB Midtown, then, attempts to capture the campus as a place within a place, a starting point from which great energy and vital activities emanate. The campaign is not about establishing territory, but instead about creating a sense of welcome: You are invited to see what UB has to offer; you can make use of our resources and explore our space. We’re proud of UB Midtown, proud of the neighborhoods that are part of us just as we are part of them. UB and midtown: They go together well.
The banners are mounted on light poles throughout UB Midtown, including on North Charles Street and on Maryland Avenue between Chase and Oliver streets and on Mount Royal Avenue from St. Paul Street to Cathedral Street. They are also featured prominently in Gordon Plaza. Posters are hung on walls throughout UB's many buildings.
UB is involved in streetscape improvements and a "greening" program as a way of giving back to our community and ensuring that UB Midtown continues to be an area that attracts people of all ages and backgrounds to live, work and study. Learn more about how our campus is changing, thanks to capital improvement projects, and about our UB Green initiative.
We are a commuter institution, so our students arrive on campus from less than a block away or as far as Washington, D.C. More than 400 UB students reside in private residences in the neighborhoods immediately adjacent to campus. Beginning fall 2012, students also can choose to live in the Varsity. Find out more about UB's housing options.
Yes—and it's back now. Along with our UB Midtown Campaign, we have a new version of the UB Bee. We've already unveiled the official school song, the "UB Alma Mater," which was rediscovered in our archives and recently sung by the Class of 2013. It's all part of a growing effort to make UB a welcoming, exciting place that is a vital part of midtown Baltimore.