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Yale Gordon College of Arts and Sciences

Corporate Communication

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Learn to communicate effectively in today's corporate climate and become a valuable asset in any field.



Corporate Communication, caught on film

Want to add a minor to your major?
Learn more about our minors. (Note that not all minors are possible to combine with every major.)

Thinking about law school?
Learn more about our Automatic Admit option through the UB School of Law.

Shorten your path to your master's degree.
Students who qualify may take up to 9 graduate credits, which apply to both the bachelor's degree in Applied Information Technology and the M.A. in Publications Design or the M.S. in Interaction Design and Information Architecture. Contact us for more information or learn more about our accelerated options.

Questions? Check out our FAQs.

As today's corporate communication professional, you'll write news releases, design brochures, edit the video material you shot earlier and update your organization's Web pages—all from your computer.

In our Bachelor of Science program, part of the School of Communications Design, you'll examine and analyze components of the communication process—message, content, audience and media. You'll learn the strengths and weaknesses of a variety of communication media as well as the skills to produce work in those media.

In creating tomorrow's communications, you'll need to know how to apply communication theories and methods to advanced production and presentation technologies. Good thing we're experts in those subject areas. You'll learn from instructors who not only teach, but do. They work in the field and bring their contemporary knowledge and up-to-the-minute skills to the classroom.

In this program you'll learn to:

  • identify and analyze audiences
  • select media
  • write and design for print, video and the Web.

You'll also:

  • create ads
  • write scripts and articles
  • prepare storyboards
  • direct and produce videos.

You'll work in a variety of media, from the traditional to the cutting edge, and you'll have access to the School of Communications Design's integrated, state-of-the-art production labs.