The UB Midtown Campaign

The UB Midtown Campaign

The University of Baltimore has kicked off its new awareness initiative, known as the UB Midtown Campaign.

Not your typical university public relations campaign, this colorful addition to the University of Baltimore campus and its environs will feature a series of illustrations by nationally renowned artists. Each illustration interprets and celebrates UB's tagline, Knowledge That Works. You'll see them around campus as banners on light poles and as posters in hallways.

Renowned designers Milton Glaser, Nick DewarScott Roberts, and the collective known as The Heads of State (Jason Kernevich and Dustin Summers) provided the illustrations for the UB Midtown Campaign. Find out more about them.

The University of Baltimore is proud of its long history as an anchor for one of the city's most celebrated and vibrant neighborhoods. Midtown is a growing, eclectic part of Baltimore, where many of the community's best examples of art, culture, commerce and education come together. The UB Midtown Campaign emphasizes the University's connection to its neighborhoods, celebrates UB's strong programs in graphic design and visual communication, and contributes to public art at the intersection of the Mount Vernon Cultural District and the Station North Arts and Entertainment District.

In conjunction with the campaign, the Office of University Relations will host a free screening of the documentary Milton Glaser: To Inform & Delight, about world renowned graphic designer and one of the four UB Midtown Campaign illustrators.
Join us at 6 p.m. on Thursday, Oct. 8, in the UB Student Center Performing Arts Theater.