Contact us early, so we can begin work on your project as much in advance as possible.
Depending on the size and scope of your project, other projects already in production, and if final content is received, timeframes for production and delivery will vary. We appreciate your assistance in planning well ahead so that your needs can be met.
To get started, submit a Marketing Project Request or a Web Work Request. This is the primary way the Office of Marketing and Creative Services accepts work; it ensures your project—and all pertinent information—is added to our queue.
Upon submission of your request, you will receive an email confirmation with a job number. A member of the marketing team will contact you to get started or to make recommendations on how best to complete your project successfully.
Listed below are typical production timelines to keep in mind when considering your project's delivery date. These estimates are based on standard design, print and production times when complete content (text, photography and video) is provided at the outset of the project. Additional time is necessary for writing or rewriting text, custom design, creating more than one version of a project (i.e. for social media or web/digital use), and staging photo and video shoots.
Editing (no design)
PROJECT TIMELINE Fliers/handouts 1-1.5 weeks Letters 1-2 weeks Publications (up to 8 pages) 2-4 weeks Website content (1-3 pages) 1-3 weeks Website section custom timeline
- We will edit content for grammar, punctuation and the University's editorial style, but note that we are not responsible for rewriting your content; please don't expect us to do that.
- Check and recheck your content for accuracy; our staff is not responsible for fact-checking.
- Proofread and run spell check. Please do this before sending written content to our staff for editing.
- Copy changes and wordsmithing should occur at this stage (and preferably in Word document format) and should be avoided once the project is in design.
- Review carefully any edits we have made on all proofs you receive. We strive not to introduce any errors when we edit, but we all make mistakes. Your collaboration in carefully reviewing copy during appropriate stages of production helps us create products of the highest quality.
Design, Publications and Templates
PROJECT TIMELINE Design: Advertisement (print/digital) 1-3 weeks Design: Banner (print) 2-4 weeks Design: Banner (web) 1-3 weeks Design: Logo 1-3 weeks Design: Signage 1-2 weeks Design: Social media graphic 1-2 weeks Publication: Brochure (up to 8 pages) 8-12 weeks Publication: One-pager 2-4 weeks Publication: Post card/invitation 1-3 weeks Publication: Poster/flier 1-2 weeks Publication: Viewbook custom timeline Template: Digital background (Zoom) 1-2 weeks Template: Letterhead/envelope 1-3 weeks Template: PowerPoint 2-4 weeks
- The above timelines include editing of the content provided. Clients are responsible for approving and signing off on the accuracy of the content and design before printing/publication. If you're having the project printed, that requires at least 10 working days. However, there are instances when more time is required. Certain factors could increase the timeframe for printing, such as the number of copies requested, special printing processes needed or binding required.
- Meet the deadlines of the production schedule, which outlines the time necessary for concept development; presentation to the client, if required; and production. Rush jobs, altered production schedules and late changes cost time and money. We carefully develop our production schedule to commit the time necessary to ensure your projects are of the highest quality; last-minute changes to production schedules often mean we're forced to juggle too many projects at once, which can lead to compromised quality. Rush jobs and late changes translate to increased fees from the printer. Please keep this in mind when organizing your projects.
- Copy changes should take place prior to the final proof. If additional changes are requested in the final-proof stage, it may delay delivery of your project.
- Factor in time if the publication is going to a mail house for distribution via U.S. mail. Generally, a mail house needs an additional week to complete the mailing. Remember that printers take vacations, too. If you are planning to print a publication near or during a holiday, factor in more time.
CRM Email, Social Media and Video Production
PROJECT TIMELINE CRM: Communication flow (multiple series) custom timeline CRM: Communication series (up to 9 emails) 4-6 weeks CRM: Email (1x) 1-3 weeks CRM: Event invitations (up to 4 emails) 3-4 weeks Social media: Campaign (multiple posts) 3-5 weeks Social media: Channel evaluation/audit 2-4 weeks Social media: Post (1x) 2-5 days Social media: Story/interview 2-4 weeks Video: Academic/program overview 6-8 weeks Video: B-roll package 2-4 weeks Video: Branding/commercial custom timeline (outsourced) Video: Motion graphic 4-6 weeks Video: Testimonial (1 subject) 4-6 weeks Video: Multiple subjects/series custom timeline
- *Most videos that are created by Marketing and Creative Services are not intended for use as commercials or advertisements. In these cases, an outside vendor will be recommended.
- Generally, video production follows semi-custom timelines that are dependent on whether final video content and footage is provided or if Marketing and Creative Services will be co-creating the content.
For web work timelines, visit our Web Project Process page.