William Carter, Ph.D.
Department of Management and International Business
Office: Business Center 553
- Ph.D., University of North Texas
- M.B.A., Southern Methodist University
- B.S., Oklahoma State University
After graduating from Oklahoma State University and completing an MBA degree at Southern Methodist University, Dr. Carter began his career in the management consulting field. Over a career spanning more than two decades, he worked through a variety of marketing management roles up to the position as Vice President of Marketing and Strategic Planning for a large privately held specialty consumer products firm. Dr. Carter has also owned and operated his own small business.
Grounded in his experience in top management in a firm facing significant market change, Dr. Carter's primary research interests relate to questions about how firm's respond to and strategize around external changes such as radical technological developments. With a scope that addresses established incumbent firms all the way through inventors attempting to launch radical new technologies, Dr. Carter's research aims to advance scholarly understanding of the range of variables affecting strategic adaptation as well as to advance prescriptive theory to improve decision making by executives and entrepreneurs whose firms face major external changes.
The primary area of Dr. Carter's teaching is Strategic Management, the integrative capstone course for all business school graduates. He enjoys the experience of helping students bring together all of their prior education and pertinent work experience to gain an understanding of the 'big picture' of analyzing and managing organizational performance.
Refereed Journal Articles
Carter, W., & Pezeshkan, A. (2023). THE COMPLEXITY OF ENTREPRENEURIAL ECOSYSTEM EVOLUTION AND NEW VENTURE POLICY: THE CASE OF THE U.S. COMMERCIAL SPACE. Technological Forecasting & Social Change.
Carter, W. (2020). Putting choice in the spotlight to advance theory on organizational adaptation to technological discontinuities. Organization Management Journal.
Carter, W. (2020). Tackling weaknesses in students' financial analysis capabilities: A value-based exercise for strategic management courses. Management Teaching Review. online first(Feb 2020), 1-11.
Carter, W., & Salimath, M. S. (2019). Diving into strange waters: Incumbent adoption of emerging radical technology. International Journal of Business Innovation and Research. 18(3), 346-368.
Carter, W., & Jackson, G. A. (2019). Clockspeed, competition, and cooperation: Incumbent motives to participate in the market for ideas. Journal of Small Business and Entrepreneurship.
Carter, W., & Stickney, L. T. (2019). A Capstone for the Capstone: An Experiential Exercise in Strategic Management. Journal of Management Education.
Carter, W., & Wynne, K. Management and Organizational Teaching Society, "Give it amother go: Mastery teaching and second-chance grading," Jacksonville, FL. (2023).
Carter, W., & Wynne, K. Management and Organizational Teaching Society, "Learning through loops: Feedback as a powerful teaching tool," Jacksonville, FL. (2023).
Carter, W., & Pezeshkan, A. Academy of Innovation, Entrepreneurship, and Knowledge Conference, "The complexity of entrepreneurial ecosystem evolution and new venture policy: The case of U.S. commercial space ecosystem," Seville, Spain. (2022).
Carter, W., Wynne, K., & Stickney, L. T. MOBTS annual conference, "Is there a point to your points? Best practices in grading structure design," Management and Organizational Teaching Society, Pomona, CA. (2022).
Schmidt-Wilk, J., Carter, W., Hannah, S., S, G., & Leigh, J. NAMS annual conference, "Demystifying the publication process," North American Management Society, virtual. (2022).
Schmidt-Wilk, J., Carter, W., Donovan, P., Fender, M., Stickney, L. T., & Teckchandani, A. Management and Organizational Teaching Society Annual Conference, "Getting Published in MTR: Editor and Reviewer Perspectives," Management and Organizational Teaching Society, virtual. (2021).
Carter, W. Southern Management Association Annual Conference, "Reviewing reviews, reviewers, and reviewing: Seeing inside the blind review system," Southern Management Association, Norfolk, VA. (2019).
Carter, W., & Wynne, K. Southern Management Association Annual Conference, "Team decision processes, artificial intelligence, and trust: Is theory facing a technological disruption?," Southern Management Association, Norfolk, VA. (2019).
Patino, A., Katsanis, L., Carter, W., & Pitta, D. A. Global Brand Conference, "Startups and branding: Can early lifecycle stage organizations manage to brand?," Berlin, Germany. (2018).
Carter, W., & Jackson, G. Academy of Management Annual Meeting, "Clockspeed, competition, and cooperation: Incumbent motives to participate in the market for ideas," Academy of Management, Chicago, IL. (2018).
Carter, W., & Pezeshkan, A. Academy of Management Annual Meeting, "The U.S. space launch industry: ecosystem evolution as entrepreneurial context," Academy of Management, Chicago, IL. (2018).
Carter, W., & Stickney, L. T. Annual Meeting of the Academy of Management, "A Capstone for the Capstone: An Experiential Exercise in Strategic Management," Academy of Management, Chicago, IL. (2018).
Contracts, Grants and Sponsored Research
Carter, William , "Summer REACH award" Sponsored by The University of Baltimore, $4500. (2019).
Sage Publishing; Twitter; Facebook: Podcast related to article published in Journal of Management Education - A Capstone for the Capstone: An Experiential Exercise in Strategic Management (2019).
Research in Progress
"From theory to the classroom: A review of the development of published work in management education" (On-Going)
"Sticky lenaring: Using a phased, feedback-and-revision format for comprehensive case assignments" (On-Going)
"Teaching Critical Thinking in Undergraduate Business Programs" (On-Going)