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Merrick School of Business

Your Highest Purpose

A workshop presented by Barry Brownstein, Ph.D., a Merrick School of Business Professor of Economics and author of The Inner-Work of Leadership.

Workshop Details:
Recommended pre-workshop reading: The Inner-Work of Leadership by Barry Brownstein.

Date: Saturday, September 27, 2014
Time: 9 a.m. to 4 p.m. (coffee at 8:30)
Location: William H. Thumel Business Center, Room 321, 11 W. Mt. Royal Ave. Baltimore, MD 21201


  • Morning refreshments and lunch are included in the ticket cost.
  • A portion of the ticket price will benefit the UB Foundation account for the Merrick School of Business.
Registration Information

This workshop is limited to 30 participants. So don’t miss out—register today!

Note: e-Tix will charge a finance fee based on a percentage of the ticket price.


Your Highest Purpose: Living and Leading From the Place that Truly Matters

Ponder this:

How often does your mind seem preoccupied with problems and feelings of dissatisfaction? How often do you end the day wondering whether you spent your time on what really matters?

What if simple misunderstandings about your highest purpose and how your mind operates are the root cause of your professional and personal difficulties?

What if understanding of the ideas presented in this workshop could begin to transform your personal and professional journey?

This all-day workshop is an opportunity to gain new understanding and experience fresh insights. This new understanding is an opening to reorient your thinking and to pivot toward your highest purpose. As you do, your experience of life takes a change for the better.

In this workshop we will discover together:

  • The differences between our ego and our True Self.
    • Why a purpose that comes from our ego has nothing to do with our best interests or the best interests of our organization.

  • The highest purpose we share with every human being.
    • Why pivoting towards that highest purpose will increase our leadership effectiveness and transform our relationships.

  • The connection between our performance and our state of mind.
    • Why we are never upset for the reasons we think.

  • The inside-out nature of happiness and fulfillment.
    • Why we experience a tangible reduction in our stress level when we live and lead from our highest purpose.

 About Barry Brownstein:

As an educator and author, Barry Brownstein’s mission is helping individuals and organizations explore the internal barriers that impede realization of leadership potential, block individual and organizational intelligence, ruin relationships, and make our lives seem like a never-ending onslaught of problems to be solved.

Brownstein presents an understanding that grows in you as you try it out for yourself. He does not prescribe techniques that don’t quite fit your circumstances and are soon forgotten. The understanding that you gain in this workshop is highly leveraged--it will be immediately useful in both your professional and personal life.

Brownstein is the author of The Inner-Work of Leadership, a book that has been described by one CEO as “One of the most important books I have read.”