Choosing to pursue your undergraduate business administration degree can make you competitive and productive in today’s complex business environment.
By selecting the marketing specialization, you can make your mark in business by creating, communicating and delivering value to customers. The work of advertising, promotions, and marketing managers directly affects a firm’s revenue, people in these occupations typically work closely with top executives in areas like product development, marketing research, advertising and sales promotion, sales and customer service, public relations, product management, and much more.
Explore A Career Path in Information Systems
Explore this specialization and see if you are ready to pursue a career in marketing.
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